Since its creation in 1936, Beta Utensili has widely been recognised as one of the greatest, most experienced and respected tool factories in the world.

As with most great companies, the story of Beta Utensili began with the vision of one man. It all started in the 1880’s when young Alessandro Ciceri founded a metal forge in northern Italy. By 1923, the company had outgrown its original facility and a new partner had been added: the company became “Alessandro Ciceri & Figli” and a new iron and steel cast manufacturing complex was built in the town of Sovico. Beta is a true family affair. In fact, today, the company is still owned and managed by the founding family and can easily be recognised by its characteristic orange colour.

Beta Utensili is at the forefront of the production and sale of hand tools, shop equipment, and safety shoes to professionals. Unlike its competitors, Beta sells these products under one brand and offers only one type of quality: that being of the highest level. The ergonomics, the precision, the finish and the materials all demonstrate unbeatable quality and attention to detail that sets Beta apart from the others.

Made famous by its direct involvement in Grand Prix racing since the early 70’s, Beta remains the brand of choice for international racing teams, which makes Beta a logical partner for Team Alstare Suzuki.